MAGAZINE ANDRÉS
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NEUMÁTICOS ANDRÉS has, once again, revolutionized the tire market by launching its new B2B shop

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31/07/2017

New interface and a catalogue with new offers, sales and discounts are offered to more than 20.000 clients in an effort to strengthen our commercial relationship.

Neumáticos Andrés celebrates the big opening. Dedication and preparation has lead the leader tires supplier in Spain and Portugal to be ready to launch its new online platform designed for the workshops world.

Optimized design for use ease and agility, customer loyalty program and a powerful search engine are some of the features of the new B2B tool that were publicly released. The new website helps to reflect the business model of Neumáticos Andrés and facilitates the search of the best offers under ca. 500.000 articles in stock. Quick search is accomplished by strong logistic system that makes possible the delivery within Iberian Peninsula within record delivery time.

To celebrate the launch Neumáticos Andrés has offered to its clients a catalogue with new offers, sales and discounts that can be applied to the first order on new online platform. This step aims to intensify consolidation and loyalty of Neumáticos André’s clients, it does not end with the launch of the application, but  it proclaims the start of a new sales program.

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The professional launch

The new online platform is not just a set of webpages. It is represented by well-defined face. Raquel is the platform’s hostess. She welcomes the tire professionals to access the B2B shop and will guide them through every step and detail of every available possibility of the system. Raquel will explain all the new functionalities of the online platform through videos that are aimed to resolve common doubts of the users.

Optimized design for use ease and agility, customer loyalty program and a powerful search engine are some of the features of the new B2B tool that were publicly released.

The launch of this new IT tool is a conscious step of Neumáticos Andrés towards technological innovation and improvement, as stated in its business model. The tires distribution company launched the first online B2B shop in its sector: through the B2B shop Neumáticos Andrés reaches nearly 95% of its turnover and this summer up to 3 Million orders were received via the online tool.

We have to be able to offer different and customized service to all our customers at the same time. We have to measure and interpret sales results very quickly to satisfy necessities of our clients. This goal we reach through profound analytics and stock, warehouses and prices management; the new online tool ensures us the access to our complete databases for analysis and understanding, as well as playing an important role for data consolidation and customer loyalty.”

With this new professional B2B tool, Neumáticos Andrés is going to, once again, revolutionize the tire market, its development was led by one main goal: to give the best service to its customers and to become a partner of their business with the help of prices, offers and promotions; thanks to its user-friendly interface, it provides a smooth and simple user experience, improving immediacy and learning curve of the processes as added value element.

 

 

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